Well-known model Demi Rose once again captured attention as she unveiled more stunning promotional photos for her latest collection for the clothing brand PrettyLittleThing.
No stranger to the limelight, Demi Rose Mawby further fuelled the excitement with her recent visually striking social media posts.
The 27-year-old social media star took advantage of the power of Instagram by curating not one but three sensational snaps for her multitude of followers this past Saturday.
Dressed in a scantily-clad multicoloured bikini and a figure-hugging cut-out dress, she unapologetically owned her avant-garde fashion choice.
The opening shot portrays Demi emerging from the sea, the idyllic coastal landscape serving as a mesmerizing backdrop to her allure.
In her post, Demi enthusiastically credited the print from her new collection with @prettylittlething for inspiring vitality within her.
Demi’s daring PrettyLittleThing collection continues to wow fans with its unabashed boldness – each piece features generous cut-outs for that extra edge.
The bombshell also made headlines recently when she left onlookers agog at the unveiling event for her new range.
The model appeared in a satin style burnt orange dress that perfectly accentuated her celebrated curves.
The audacious cut-out ensemble, which accentuated her chiselled abdomen and hips, was complemented with a pair of flashy heels and a bag in matching shades of orange.
Demi’s straight brunette tresses flowed down to her waist, a testament to an elegant look – her pared-down makeup paving the way for her seductive outfit to steal the show.
However, the recent PrettyLittleThing’s advertorial campaign led by Demi has raised some eyebrows among shoppers.
The promotional images present Demi showcasing an array of bikinis and summer attires while frolicking in various sun-soaked locales.
Certain fans have voiced their concerns, citing that the ensembles exhibited by Demi may only complement “specific body types”, resulting in feelings of alienation from the collection.
A Twitter user voiced out, querying, “How many women in real life do you know that looks anything like her?”
Another echoed similar sentiments, quipping, “Who exactly is your target audience? Surely it can’t be women with actual real bodies.”
Meanwhile, another added humor to the discourse, jesting, “Why has everything got holes in it… it’s as if any typical person will merely have bits falling out and look like a pork loin.”
A fourth consumer raised a notable point, tweeting, “When will you grasp that women desire regular, functional, comfortable garments and not just Instagram-worthy ensembles that are forgotten after a single use?”
